Hey, I'm Jennie.
Marketing, But Make it
Whimsical
I'm an SEO strategist and creative who believes the best marketing doesn't sound like marketing at all. I help brands find their signal in the noise, with strategy that's actually grounded and creative that people want to look at. A little structure, a little magic, and a whole lot of intention.
So, Who's This Gal?
I'm an Account Director at Avalanche Creative by day, and a designer and illustrator under my own imprint, DEL Design Co., the rest of the time. I specialize in SEO strategy, content, and web, but I've always been just as interested in the look of things as the logic behind them.
True to my Gemini nature, I contain multitudes. I can talk keyword strategy and color theory in the same breath, and I genuinely love both. I believe good work is part craft, part curiosity, and honestly, part manifestation. You have to be able to see it before you can build it.
The short version: I like making things that work and look good doing it. Turns out that's rarer than it should be.
Here's What I Actually Do.
Web Design & Branding
Built in WordPress, designed to feel intentional. Whether it's a full site build or a brand refresh, I like things that have a point of view and a little personality to spare.
SEO & Content Strategy
The kind that doesn't make your eyes glaze over. Search strategy, content planning, and copy that sounds like a human wrote it. The goal is always the same: get the right people to find you, and give them a reason to stay.
Illustration & Printables
This is where the whimsy really lives. Find templates, prints, and made-with-love digital goods over at DEL Design Co. on Etsy.
Don't Just Take My Word For It
If you are considering working with Jennie, expect attention to detail, deep understanding of website design, and effective communication to produce a website that accomplishes what you need.
-Diane Wentzel, Owner of Compassionate Energy Healing
Her ideas are always in-line with trending topics and she’s eager to get our feedback. I love that she’s open to our ideas which isn’t something that other advertising companies have been as open to.
-Tabitha Sena, Owner of A Day Away Massage & Spa
Jennie was so easy and wonderful to work with! She truly listened to our vision for our Camp BEE website and brought it to life. She was efficient, responsive, and made the entire process feel effortless, and even fun!
-Mikayla Treynor, Co-Founder of Camp BEE
The Smaller Stuff
Not everything needs to be a case study. Sometimes it's a doodle that became a thing. Sometimes it's a side project that got out of hand. The Sketchbook is where I keep the art-for-art's-sake work. The Fridge is where I pin the little things I'm proud of.
Things I've Been Thinking About
Marketing moves fast. I write about it when something catches my attention, whether that's a trend worth paying attention to, a strategy I've been turning over in my head, or an honest take on something the industry keeps getting wrong.
No content calendar. No rigid structure. Just stuff I actually find interesting.
Let's make something worth looking at.
Whether you need a strategist, a designer, a weird hybrid of both, or just someone who will actually answer your emails, I'm here for it. If it feels like the right fit, let's manifest something good.
