![[Infographic] The Small Business Guide to Google Analytics](https://images.squarespace-cdn.com/content/v1/523cf6c4e4b0f6b279e835d3/1588538232718-QARIF3QRPOEKPHIHGXRZ/google-analytics-post.jpg)
What role does your website play in attracting and converting new customers? If you’re not sure, you should check your Google Analytics dashboard to get a pulse of who is coming to your website, where they are coming from, what they are doing on your website, and more. Here are some tips for small business owners on how to use GA to reach their digital marketing goals.
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