Let’s face it: asking for a raise can be super uncomfortable. We’ve been conditioned to avoid talking about money in our work culture. However, in order to help decrease the gender pay gap, it’s so important for women to ask for that raise each and every year. Learn how to prepare for your annual performance review so that you can confidently earn that raise!
Read MoreEmail marketing has the potential to provide small businesses with the highest ROI out of all their digital marketing efforts. Building an email list takes time, but when done with the goal of creating value for subscribers, provides a high return for small businesses in any industry.
Read MoreWhen was the last time your small business performed a website redesign? Experts recommend that businesses redesign their website every 2-3 years to ensure usability, improve their SEO efforts, and better reach their sales goals. Check out some free tools that you can use to gain valuable insights on the health of your website.
Read MoreIf you’ve ever received praise for your accomplishments, yet still doubt your abilities and achievements, you probably suffer from impostor syndrome. This behavior has been studied by psychology professionals for years, and thankfully, there are ways to overcome it.
Read MoreIn 2017, Hubspot reported that 71% of the world’s organizations use an inbound marketing strategy to gain new business. That means that if you’re not using an inbound strategy for your small business, 3 of your competitors are. Learn more about how you can increase the ROI of your marketing efforts by adopting an inbound marketing strategy in 2020.
Read More