Posts tagged Micro Influencer Marketing
Four Ways to Leverage Social Proof for Your Small Business Marketing
Four Ways to Leverage Social Proof for Your Small Business Marketing

Social proof is the psychological phenomenon in which people adapt their behavior or decisions according to those of other people. Small businesses can reach their marketing goals by building social proof using a number of different tactics. Here are four ways that your small business can build social proof to reach a wider audience and gain more customers.

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Marketing TipsJennie WentzelSmall Business Marketing, Social Proof for Small Businesses, Micro Influencer Marketing, Customer Reviews, 25Comment
Five Marketing Strategies to Help You Reach and Engage with Your Gen Z Audience
Five Marketing Strategies to Help You Reach and Engage with Your Gen Z Audience

Generation Z, currently defined as those born in 1997 or later, is quickly becoming the most financially influential generation ever. If your small business is looking for more ways to reach this type of audience, it’s important to first understand exactly what makes this age group so unique, and how to best resonate with them.

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Marketing TipsJennie WentzelEmail Marketing, Marketing for Business Owners, Small Business Marketing Trends, Small Business Marketing, Small Business Gen Z Marketing, Generation Z Marketing, Micro Influencer Marketing, Corporate Social Responsibility, Small Business Social Media, 21, Email Marketing for Small BusinessesComment